Great Partnerships: GE & Susan G. Komen
On Wednesday, February 26, representatives from Susan G. Komen and GE took to the stage at the 2014 Social Capital Conference to champion one of Komen’s most important partnerships. Social Capital 2014 brings together the brightest nonprofit and corporate minds for a candid exchange on growing strategic partnerships: from philanthropic investments to web-centric cause campaigns, to employee and consumer engagement.
Adine Zornow, Director, Development for Susan G. Komen, and Alan Gilbert, Director of Government and NGO Strategy for GE healthymagination, represented the collaboration at the conference and discussed the necessity of strategic alignment for collaborations such as the partnership Komen and GE launched in September of 2011, as part of GE’s $1 billion commitment to ending cancer, starting with breast cancer. GE has invested more than $5 million into this innovative, three-year partnership which aims to improve access, affordability and quality breast care for women around the world, focusing on four key areas: providing education, outreach and free breast cancer services in Wyoming (through Wyoming Women First); raising awareness of the importance of breast cancer screenings, diagnosis, treatment, and survivorship care in China; increasing public awareness of breast cancer and screenings in the Kingdom of Saudi Arabia; and through Komen’s inaugural Global Women’s Cancer Summit held in Washington, D.C. on February 4, 2013.
Zornow and Gilbert were joined by representatives from other public-private partnerships including Subaru & ASPCA and Brawny & The Wounded Warrior Project. The panel discussion titled “Evolution of Great Partnerships” allowed the diverse panel representatives to discuss how their partnerships formed, what has been successful through the collaborations and what challenges have arisen and how have they overcome them.
“It was wonderful to showcase Komen’s work and collaboration with an industry and thought leader such as GE and our impactful partnership in such places like Wyoming, Saudi Arabia and China to reach our shared goals for breast health.” – Adine Zornow, Director, Development, Susan G. Komen
Learn more about how Komen and GE are making a global impact in the fight against breast cancer.
About the author
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen and launched the global breast cancer movement. Today, Komen is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure®, we have invested more than $1.9 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world.